Rolls-Royce Cullinan Keys to a New Generation of Luxury SUVs
Rolls-Royce is a household name for its luxury cars that are suited to the ultra-rich who want to explore the world and cruise off through the sunset in comfort. Cullinan is the brand's newest SUV is designed to draw rich people away from their Range Rovers or Bentaygas.
Its innovative architecture and new technologies provide iconic design, unbeatable space and usability, as also peerless on-road and off-road capability.
Effortless Everywhere
The Rolls-Royce Cullinan was designed for those who see travel as a form of art, a way to live. This means that it has to be as easy off-road as on a paved highway. The new SUV from the brand, dubbed "the first all-terrain Rolls-Royce," brings this possibility to life. Its unique features are a testament to a tradition built on perfection and excellence.
Cullinan ignores imperfections and bumps. Its supple suspension makes it feel like the road is a soft rug.
We drove the Cullinan on mud, gravel and on roads with potholes and other imperfections. The car's all-wheel drive and big tires made it possible to take on difficult terrain with confidence. It has a low-riding, suspension system that allows it to traverse over rocks and obstacles without causing damage to its underside.
In addition to its all-terrain capabilities and all-terrain capability, the Cullinan is loaded with advanced technology to make its owner's journeys as effortless as possible. The SUV comes with forward-collision warnings with automatic emergency brakes, night vision cameras, vision assist system to assist you in parking or drive through tight spaces as well as adaptive cruise control and warnings about lane departure. It also has a WiFi hotspot, navigation, and a head-up display that is a class-leader in the industry.
The Cullinan has a sturdy construction that is highly sought-after by those with a lot of money. Each switch, knob, or touchpoint feels like it's been there for a thousand years. When it's that long, it might only need just a little bit of spit to continue functioning. The interior is adorned with wood, leather, and chrome. The Spirit of Ecstasy sits high above the dashboard, and is looking at the driver and passengers.
While the Cullinan's cabin is packed with the latest technology, it's lacking certain gadgets that younger drivers may want. It's not equipped with aids for drivers, like semi-autonomous highway and lane-keeping, or the connected gadgets that are becoming common in cars.
The Clasp
A single push and a name like 'Everywhere' by engineers from Rolls-Royce - is all it is needed to unleash Cullinan's unbeatable off-road capabilities. This allows the driver to adjust the auto-leveling air suspension to take on every bump and rut along the way, while the drive and prop shafts ensure that all 850Nm of torque is sent to the rear and front wheels at exactly the right moment.
Cullinan, the first Rolls-Royce with a tailgate and rear doors that open similarly to pickup trucks is the first Rolls-Royce with a tailgate. The design gives an SUV a an appearance that is three-box. It also allows access to an expansive cargo area that is 21 cubic feet when the rear seat up. The floor is lower than the seatbacks, which helps stop items from sliding.
The main cabin of the Rolls-Royce Cullinan offers a more practical approach to luxury than any other seen in a production Rolls-Royce car. The rear passengers, for example are seated higher than the front passengers, allowing them to have a better view of the world beyond their car. The bench in the rear can be configured in many ways to meet your needs.
The rear-view mirrors were reshaped to fit in with the utilitarian design. The Rolls-Royce badge was placed on a smaller plinth separate from the numberplate housing with a thin piece of jewellery for decoration. The rear lights are likewise utilitarian, with two small upright units housing the lights and one piece of jewellery at their centre.
Beyond the obvious benefits of a more practical layout, Cullinan is the most family-friendly Rolls-Royce model to today. Its rear bench can be set up to accommodate three people, while the standard panoramic roof ensures that they'll have plenty of room to stretch out. The Immersive Seating configuration lets drivers take in their surroundings in luxury, encased in the finest leather. To enhance this feeling of indulgence, a Champagne cooler and whisky decanter could be placed inside the central console for quick access during long journeys.
The Rear Passenger Compartment
The Cullinan is one of the most unique Rolls-Royce like no other before it, is both like and different. It's huge, luxurious and opens up the brand to a new set of customers who are willing to drive it in areas that other luxury SUVs might be reluctant to go. This could include Jackson Hole, Wyoming where the SUV is built.
From the side the vertical lines running from the front doors, down to the raised bonnet edge, and into the metal skid plate convey a confident sense of purpose for an SUV that's ready to conquer the world. Additionally, the massive wheels and the slender roofline create a distinctively tall stance that communicates a supremely robust style.
Rolls-Royce engineers have designed a unique architecture for this vehicle that combines an elegant interior with unbeatable off-road capabilities and uncompromising comfort. They have designed a car which is both practical as well as iconic.
The huge glazed area of the market's top panoramic glass roof lets passengers on the rear of the vehicle to enjoy a spectacular view of their surroundings. And if they wish to pinpoint their current location in the world they can just zero in on themselves using the rear touchscreen map.
The rear seat backs can be folded down. This gives you an ample cargo space. With just a touch of a button they can be quickly lower without damaging the cushion. They can also be split in a 2/3 and 1/3 configuration, which increases the car's utility even more.
The design of the Rolls-Royce coach doors allow passengers to step inside and out comfortably, with their legs being shielded from dirt. This allows the passengers of the Rolls-Royce car to enter and exit with ease and with their legs shielded from dirt, thanks to a design that wraps both front and rear coach doors low under the sill.
Once inside, the occupants can toast their success by sipping a whisky out of the bottle holder that is hidden behind the front seats. And when they're ready for a rest you can relax in the heated and massaged rear seats and relax with the the optional neck- or shoulder-, as well as leg-rests.
The Glass Partition
With a base price of $325,000 the Cullinan is unlike any other vehicle that has come out of Rolls-Royce's Goodwood factory in its 114-year history. It's not only that it has an all-wheel-drive system, but also a button marked "Off Road," and an adjustable ride height. (Rolls-Royce is a company with a long-standing history of overland vehicles dating back to T.E. Lawrence's 1914 armored car). It's not, as this SUV was designed to be an ideal vehicle for families that was meant to be driven, not left in the care of an individual chauffeur.
It's the first vehicle to feature an interior passenger compartment in the rear that is large enough to accommodate three people comfortably, yet still leaving enough space for luggage. It offers a variety of immersive seating options including back-seat massage chairs. The centre console can also be fitted with a champagne cooler, two Rolls-Royce champagne flutes or a whisky decanter.
The Keylab of Ecstasy is what really sets this Rolls-Royce apart from Bentaygas and Range Rovers that have been in competition for the attention of wealthy customers in recent years. This hood ornament serves as an ongoing reminder that the Cullinan is not your average SUV.
I'm also impressed by the restraint Rolls-Royce has demonstrated in its cabin. While some manufacturers are splashing their cabins with ever-deeper layers of technology, the Cullinan has a clean and simple display at the top of the center stack that appears very similar to traditional gauges.
Box-grain leather is among the most significant changes made to previous Rolls-Royce models. This type of leather is created by pressing a metal frame into the hide and then applying lacquer to create an inky black finish that's long-lasting and more rugged than smooth leather found in other luxury automobiles.
The Cullinan is an SUV that is able to combine all the features that make them so popular. There are some disadvantages. Most importantly is that it's a ridiculous amount of money you can spend on an SUV, not even one with the luxury of this. If you want to purchase a Cullinan you'll have to sell some art or wait until summer is over in Nice.